Assessment

image of lady talking on the phone with the words Case Study over it

At the end of three months, a snapshot of community needs was completed.  The student presented her findings to the strategy team and the agency’s Board of Directors.  The most significant finding was that older adults in the community wanted transportation that could take them anywhere in town (such as to the grocery store, the pharmacy, a senior center exercise class or a nursing home to visit a family member or friend.)  The agency currently offered transportation only to medical appointments. 

Through community research, the agency discovered a potential market for additional transportation services.  The agency must now decide whether or not they will expand their services to meet this need.  In the Strategic Positioning and Financial Stability courses, we review the questions that an agency in this situation must ask before making a decision to expand or not.

 

 

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