The P's of Positioning

a circle with Strategic Positioning with smaller circles around labled People, Product, Public, Price, Place, Production and Promotion with production HighlightedCritical production questions to consider include:

  • How effectively do you meet consumer demand?  Do people wait long before receiving needed services?  Can consumers receive prompt attention in their preferred location?
  • Are your services consistently given high marks in customer service quality?
  • Are you consistently delivering high consumer value in all your services?
  • Are you able to meet the changing needs of customers with enthusiasm and flexibility?
  • Do you use your staff resources and volunteers to their fullest capacity?

 

 

 

 

 

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